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McCarthy Environmental Case Study Image

Introducing
McCarthy Environmental

McCarthy Environmental provide complete solutions for Local Exhaust Ventilation (LEV) systems.They cover the whole process from designing systems to supplying the equipment, to installation and testing.Overseeing the whole life cycle for implementing extraction systems, McCarthy Environmental provide LEV solutions for organisations that run production or manufacturing lines.Extracting dust, fumes, and oil mist with bespoke solutions, their services help to keep workforces safe from harmful airborne contaminants.

Services used

Full SEO Campaign

Our Full SEO Campaign services help increase the ranking of your website on search engine results pages and drive more organic traffic to them, leading to increased sales or enquiries.

A brain and a clock to illustrate the time vs knowledge battle when tackling SEO

Knowledge Vs Time

Despite having a fairly good knowledge of SEO, McCarthy Environmental lacked the time and resources it takes to implement a full, bespoke SEO strategy.

The team at McCarthy decided to outsource their SEO efforts to an SEO agency they could trust. One who could supply an expert pair of hands, dedicating time to implementing a custom SEO plan.

Their relationship with Website Energizers was already strong, being a current customer of ours for their website and website hosting services. McCarthy turned to us to take advantage of our fully-fledged SEO service, trusting us to transform their digital presence and meet their SEO goals.

McCarthy's SEO goals

The challenge we were set by McCarthy was to improve the organic search rankings of their website in Google, which would increase the amount of relevant organic traffic they receive, which in turn had to have a positive effect on the number of enquiries they received, whilst also delivering an increase to their brand awareness.

As a priority, McCarthy Environmental wanted to improve the amount of high-converting traffic to their LEV Testing page. So we created a custom strategy with them to optimise that area of their site to achieve this.

With McCarthy’s brand reputation conveying high-quality, innovative solutions, we focused on increasing organic traffic to their website, attracting a high-converting audience that recognises their reputation and quality of service.

Positive results

With McCarthy Environmental taking advantage of our SEO expertise, we were able to optimise pages on their website to appear higher in the search engine’s organic results, for relevant and high-converting search terms.This meant we were able to attract more relevant visitors to their website from organic search, leading to a greater number of enquiries for LEV Testing.
  • 116% Increase in Organic traffic
  • 210% Increase in Engagement Rate
  • 625% Increase in page one rankings

Working with McCarthy

Within just a few months of working with McCarthy on their SEO strategy, they witnessed an increase in enquiries through new pages we helped to introduce on their website, showing a real return on investment to the team at McCarthy.

With new benefits being delivered, existing problems have also been solved. We identified through studying McCarthy’s Google analytics that their website was receiving large, unidentified traffic spikes once a month. We helped to identify the cause of this at its source and eradicate it from all data reporting.

McCarthy Environmental have a good level of SEO knowledge internally, and they find value in collaborating with us to take care of the more technical aspects of SEO of which they are unable to. We are consistently auditing and monitoring their website to improve their SEO results, working with them to deliver information, reasoning and solutions.

Get Expert SEO Help

Feedback from McCarthy

We were delighted to receive tremendous feedback from the team at McCarthy Environmental about their experience of using our SEO services.
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Invaluable support on existing internal SEO knowledge

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A very enjoyable working relationship

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Expert advice is highly valuable

“Our experience of working with Website Energizers has been brilliant. It’s fantastic to work with a down to earth group of people, who strive to provide value to us through their SEO services.

We appreciate their friendly and helpful approach, as they provide assistance and advice beyond the realms of their SEO service. With constant and regular contact, we appreciate the level of communication we receive from Website Energizers – the care they put into their quality of work is clear to see.

We’re delighted with the SEO service we receive from Website Energizers, as their knowledge and assistance has resulted in substantial improvements in our SEO.”

Kadi Clegg, McCarthy Environmental

Case Studies

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If you're experiencing the same challenges that McCarthy Environmental were, we want to fix that for you.

Get in touch with us today to have a chat with the team so we can understand what problems you are facing and see how our SEO services can increase and improve your digital presence, strengthening the chance of growing your business through digital channels.

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